PDM

Copywriting, Marketing, Photography, Signage, Website

PDM are one of the UK’s leading salad growers, producing over 8,800 tonnes of baby leaf annually, and a whopping 70 million heads of lettuce and celery in 2019 alone.

The Brief

Create a modern, intuitive and visually appealing website that showcases PDM’s range produce, delicious salads and the company’s innovation and sustainable growing methods.

We Delivered

A fresh and modern website, reflective of the PDM brand, which highlights and gives prominence to its innovative ‘field to fork’ process, as well as an insight into working life at PDM, all conveyed through image focussed visuals featuring galleries.

The Detail

Since its inception in 1991, PDM has a long and successful history of bringing new ideas and exciting flavours to the market, through cutting edge insights and technology. Their passionate team of experts work with some of Britain’s leading retailers, foodservice companies and specialist outlets, to deliver great service and delicious healthy produce, from field to fork.

Source have worked closely with the team PDM for over 25 years, and we’re proud to have maintained such a long-standing creative relationship. Over this time, Source has delivered an array of projects spanning from new product brands, digital marketing and web solutions (see: b-fresh.co.uk) to vehicle livery and printed marketing material.