To print or not to print?
Leaflets & posters
The discourse around traditional print media is that physical formats are in terminal decline. We believe that’s premature. Physical newspapers and magazines remain the preferred medium for a significant some. Where Millennials may be umbilically attached to all that is shiny and new, Baby Boomers and Gen X-ers are more reluctant to abandon traditional print. That’s a fact rooted in the lived experience of this print media design agency.
If you’re taking a punt on print, you’ll be reassured our in-house design and print experts at Source know their French Fold from their Free-Sheet and their orange peel finish from their onionskin. To print or not to print? That is the question that starts our conversation about what type of print, paper, finish is right for you. It launches into an in-depth exploration of your strategic objectives, tactics and targets.
Brief to delivery, my expectations were exceeded and my need for design was satisfied! Thanks to Mike, Nick and Source for their understanding of what I had in mind and delivering a job well done!
Shane Barrett, Pre-Sales Technical Specialist – Ricoh
In a survey of 2400 consumers asked about purchasing decisions, 82% reported that they trust print ads, while only 25% said they trusted pop-ups