Brand Identity, Website

Wagyu beef has become one of the most sought-after ingredients in high-end restaurants around the world. Originating from Japan, wagyu beef is now being produced globally thanks to its unique flavour, soft texture and health properties.

Source created a new brand identity which positioned Wyndford Wagyu as a premium British wagyu producer. The brand depicts an exclusive symbol, classic typeface and a high-end colour palette including foiled gold and high-quality stock, all married with stunning imagery and utilising a complex marble texture, representative of the wagyu meat.

Positioned as the ultimate in premium, Wyndford Wagyu will initially sell embryos to farmers, ahead of their launch of direct meat sales in the future.