Established in 1993, Timberkits specialise in the design and production of wooden automata, or moving wooden model kits. Stocked in famous stores such as Harrods and Hamleys, the kits are also exported all over the world, appealing to adults, children, hobbyists and educators alike.
Initially, and before their appearance on Dragon’s Den, Source was tasked with redesigning the kit packaging that showed a distinct identity for each of the products, whilst maintaining a clear and definitive brand relationship across all digital and print mediums. This quickly led to the fulfilment of a large range of requirements culminating with a sleek new e-commerce website.
It was important to Source that we produced a clean, uncluttered website with coherent and intuitive navigation, where the visual concentration remained product-focused but provided an easy user experience that showcased multi-level purchasing opportunities in a relaxed manner.
"Source have been instrumental in helping our business grow from a small family firm to a business with much greater scope, ambition and confidence. Following our success on Dragon’s Den in 2015 and the introduction of our investor and mentor Touker Suleyman to the team, we have needed to explore new marketing strategies very quickly in line with increased expectations and demand. Source were quick to the mark, not only answering the given brief very efficiently but also being proactive in imaginative suggestions and exploring other approaches. It is that extra creative mile which sets them apart; you get the job done... and then some!
"With the added pressure of growth and development in the business I have really appreciated the support offered by all the team at Source, their patience and empathy as well as their very high level of skill and expertise. I look forward to working with them on many more exciting projects to come. Watch this space!"
Sarah Reast - Managing Director