Brand Identity, Design, Digital Marketing, E-commerce, Literature, Packaging, Stationery, Website

Fitness and sports enthusiast Paul McLoughlin chose Source to deliver a name, brand and website for his new start-up business.

Having struggled to find a suitable supplement product that supported healthy living through natural foods, Paul decided to launch his own range.

The Natural Ambition brand celebrates the benefits of pure, natural, organic supplements on the human body. Each product carefully designed to fit with a healthy and active lifestyle.

The brand was developed alongside the design of a cutting-edge e-commerce website. Source also designed the eye-catching product packaging, provided art direction throughout and produced a range of social media content.