The Lowdown

10th May '17

mobile opinion website

The Importance of Mobile-Friendly Design

The concept is simple – making your website, application, or digital advertising, respond to being displayed on a small screen (like a smart phone) by altering its layout.

Buttons become larger and easier to touch, whilst other non-vital elements such as decorative images or illustrations are made smaller, or are hidden completely.

With the truly huge range of smart phones, tablets, phablets, laptops and desktop computers available, the implementation of this concept can sometimes be daunting; your website needs to work perfectly for as many screen shapes and sizes as possible, in landscape and portrait! Simply shrinking your website to fit won’t work – intelligent design decisions must be made to ensure a solid experience for users on any device.

Apps are no different. What works for your desktop computer, with it’s keyboard and mouse, will certainly need to change for your phone, with a small touchscreen as the sole form of input. Advertisements must adapt as well, if they are to grab attention in a space of dwindling real estate.

why (and how) to make sure your website is responsive

– There is an increasing trend of visitors browsing the website on a daily basis from mobile devices, rather than traditional computers. Many companies report seeing upwards of 50% of their traffic come from these devices, such as iPhone and Android handsets.

– Modern websites are often designed for mobile first. The layout is planned for use on a small screen, and then scaled up for larger displays, to avoid images and text ever becoming too crowded.

– Mobile devices often rely on touch for browsing, rather than a mouse. Buttons and links should always be large enough to tap with a finger, without difficult aiming.

– Websites loading for mobile will often rely on a slower Internet connection that full desktop sites. To improve loading times for users, measures should be taken to optimise the size of the images being loaded, the order that code resources are being loaded, and the number of resources the website relies on to function. Lots of files and images equals a longer wait for users, and patience can run out quickly.

– Although mobile browsing is relatively young (when compared to traditional desktop websites) a strong design ethos has already arisen around what constitutes a simple to use website for mobile. Elements such as the so-called ‘burger’ menu abound, and act as useful shorthand for communicating meaning to users subconsciously. Utilising these mobile design paradigms will improve user experience.

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Bang! On….. with a shooting industry award for best website 2016

Source are delighted to announce that Boxall & Edmiston gunmakers have been recognised by the UK’s shooting industry and awarded the ‘best website 2016’.

The prestigious Shooting Industry Awards are held annually by Time inc. and took place this year at the Mercure Brandon Hall Hotel and Spa, Warwickshire where the Boxall & Edmiston website scooped the prize based on some unique features:

  • Build your own gun on screen
  • The anatomy of a shotgun
  • Layout

There is stiff competition across the 18 award categories which range from ‘new clothing’ to ‘special achievement’ and to ensure fair play the exacting judging panel is a mix of highly respected editors together with a variety of experts from the world of shooting.

Peter Boxall, Drew Boxall and Source Director Sally Tringham with the award.

More details about the awards and the event can be seen at: http://www.shootinguk.co.uk/news/winners-shooting-industry-awards-55224

Drew Boxall called us the next day to let us know of their success, saying ‘We won the Shooting Industry Awards best website! Thank you to everybody at Source and congratulations’.

Though we have to say that we love working with Boxalls and the award is testament to the great and successful working relationship we have built together.

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10th March '16

website

Arabic Translation for Deraya Insurance Website

Our client Deraya, an insurance provider based in Egypt, returned to Source after the design and programming of their WordPress website for full Arabic translation. The translation of any complete website is always a comprehensive process, to say the least. Every line of text required a counterpart for each foreign language - and not only the text content of a...

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11th December '15

brand marketing packaging website

Dragons, Harrods and Hamleys at Source…

Shrewsbury-based agency Source, which specialises in creative and digital marketing, has completed the first phase of a major packaging and online overhaul for a mid-Wales company that will see its products displayed in Harrods and Hamleys stores in London next year. Timberkits, based at Llanbrynmair in Powys, recently secured funding for expansion after appearing on television’s Dragons' Den programme, where...

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Tools of the Trade

Techy post ahoy! If you’re interested in how the technical team take a web design and turn it into a living, breathing website, read on. For a long time, building website was reserve of a cerebral minority. Until the last few years, front-end development (the art of building what a visitor sees when they visit a website, out of nothing...

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5th March '15

seo tech support website

Getting to Page 1 of Google

If you have a website, you’ve asked yourself this question before: “How can I get my website to the top of Google?" Maybe you even typed that question into Google and came to this page! This little article will be an investigation into how search engines - like Google - rank websites and the best ways to receive quality traffic...

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23rd January '15

source website

Positive Moves for Design Agency

Design agency Source is celebrating success following a hat trick of new business wins and the launch of its new company website. The Shrewsbury-based firm believes these latest developments are an indication of how the agency is expanding its services to meet the demands of clients who require a range of marketing services under one roof.   With a positive start...

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16th January '15

source website

Source unveils stunning new website for 2015

To mark the start of the new year, Source have produced a beautiful new website to display their range of fantastic imagery. The site features a portfolio of work produced for clients, great photography of the team and offices, and a new and improved blog. The design of the new website is minimal, giving full prominence to the stunning imagery...

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14th July '14

brand marketing website

Hopkins Longworth get the Full Solution

Executive Search and Senior Recruitment specialists Hopkins Longworth chose Source to deliver their full solution; brand, stationery, internal documents and website. With their professional image in our hands, we made sure that we understood every facet of their business and services before undertaking any work. We worked closely with Hopkins Longworth to produce branding that reflected their professional attitude and...

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