The Lowdown

10th June '09

animation design website

RE:think your approach to energy

Businesses throughout the Rural Regeneration Zone region are being encouraged to RE:think their approach to energy.

Marches Energy Agency submitted their brief to five marketing agencies as part of its work under the Government Renewable Energy Directive. Source won the contract to develop the name, brand, marketing material and a bespoke animated and interactive website.

The scheme is funded by Advantage West Midlands, managed by Shropshire Council and run by Marches Energy Agency. It is designed to encourage businesses to consider alternative renewable energy technologies. The website is a great resource of information, full of ideas and tips, visit

The website features a postcode checker that tailors the content to suit the grant scheme that is most relevant to their location, as well as a full content management system that gives MEA the ability to change everything on the website at their leisure. They can add new consultants and suppliers specific to each renewable technology.

Our designers and Flash animators created a series of concepts illustrating each technology for use on the website as well as marketing collateral, advertising, mailers and exhibition material.