When our client, Peter Reynolds of Aruba Projects, told us he was sponsoring local football team AFC Telford Utd, we thought it would be a little advertising board in the corner of the East Terrace at the New Bucks Head.
So you can imagine our surprise when it turns out that the Aruba brand was to be adorned on the front of the official club shirt. Our Senior Designer and big football fan Nick Watts, was very excited; "It's not everyday that you you get a client who sponsors a football team in the Professional Leagues. So to see the brand that we have designed for Peter and the team at Aruba Projects, as the shirt sponsor is a special thing for me as a designer and obviously a football fan." Source were kindly given a shirt of their very own which Nick had no trouble in modelling for our website.
Aruba Projects are a refreshingly different Business Improvement Consultancy practice. Delivering real, measurable change using an 'Improvement Journey' methodology. See the work that we produced for Aruba here.